In the middle of snow storms, cold weather, and slushy sidewalks, there is one day that reminds us that it’s the people we love that truly matter. Retail stores are overrun with red and pink roses, your favourite chocolates are suddenly in the shape of a heart, and there is no shortage of adorable stuffed animals everywhere you turn. While you’re out and about searching for the perfect gift for that special someone, it’s important to remember that there are other very important people in your life – your clients!
While we are not suggesting you send all of your clients a dozen roses, and a box of assorted chocolates may be out of the question, it is simple gestures that can go a long way in spreading the love to show your clients you care this Valentine’s Day.
Hand Written Note: When typing up a quick email and hitting send takes a matter of minutes, it’s that little extra effort that will go a long way. Keep a box of Thank-You notes on hand, and spend a few minutes each month writing a short, hand-written note to your clients thanking them for their business. It is a gesture that is rarely used today, but one that will provide a positive experience for your clients.
Provide Exceptional Service: Think of a time in your life when you received exceptional customer service? Now, think about how many people you told about that service you received. We all live busy lives, but going slightly out of your way to go the extra mile will put a smile on your clients face, and guarantee them as a repeat customer. Take a look at these Unforgettable Customer Service Stories that will inspire you to go out of your way more often.
Spend Time Together: Thanking your clients doesn’t always need to be through a tangible object or gift. Many people find success hosting get-togethers with all of their clients where everyone can get gather for a meal, exciting event, or special occasion.
Honour Achievements: Everyday people reach monumental milestones in their lives, and many times those milestones go unnoticed. Whether it’s a one year anniversary in the home you sold them, a birthday, or a personal achievement, go out of your way to send a card, or pick up the phone to congratulate them on their accomplishment.
Swag: There is one thing everyone, no matter who you are, gets excited about: Free things! If you have branded swag created, why not send it to the people who have contributed to your success thus far? It doesn’t have to be everyone, but rotate through your database every few months to show your clients you’ve been thinking of them, and to keep your name top of mind so they know who to call when the time comes to buy or sell a home.
There are still a few days left before Valentine’s Day which gives you plenty of time to tackle one of these great ideas. If the busy season ahead has your calendar jam packed, there is no need to worry, we have you covered! Take a look at the new branded images we have created that you can leverage on your various social media platforms so you can start spreading the love this winter!