Importance of Clients Selecting the Right Mortgage Lender

Importance of Clients Selecting the Right Mortgage Lender

So far, the RE/MAX Buyer’s Guide has tackled common questions and answers, hidden costs, and helped with budgeting so clients know exactly how they will spend on home costs. But before picking out the perfect home, clients will have to set aside time to talk to several mortgage lenders and find one that fits their needs. The added value of finding a good lender can make a difference when it comes to customer service, flexible terms, and other useful options.

Ways to Leverage Step 4: The Mortgage Lender Interview Checklist

Highlight the Importance of Getting Pre-Approved: Getting pre-approved for a mortgage is an important stepping stone your clients need to cross before they can start their search. Make sure they know why this step is so important, and highlight the benefits of carefully selecting a mortgage lender based on their needs rather than simply choosing the first one they come across.

Provide Value: This is a process you have walked past clients through many times. Direct your clients to the guide where they will find our checklist, and make sure you add your own tips and insights.

Content: As mentioned before, the information in the RE/MAX 12 Week Home Buyers Guide is the perfect solution for creating valuable content to share on your various platforms. You can leverage the checklist in many ways by answering the following questions through blog posts, Tweets, Facebook posts and more:

  • What is a Mortgage Lender?
  • Why do you need to get pre-approved?
  • When is the right time to get pre-approved?
  • What are the benefits of carefully selecting a mortgage lender?
  • How can you utilize the Mortgage Lender Checklist?

Don’t forget! Share the RE/MAX Buyer’s Guide Resources to WIN!

You have an opportunity to win a $50 gift card to Home Sense each time you share the RE/MAX Home Buyer’s Guide with your clients. Use the resources below to share this content, or, dare to be different by creating some Tweets of your own using the hashtag #GuideYouHome and tagging @REMAXca in order to be eligible to win! See the full Rules and Regulations to find out how you can win.


“I can #GuideYouHome by helping you find the right Mortgage Lender for you. @REMAXca”

“Know what to ask when choosing a Mortgage Lender with help from @REMAXca and the #RMXBuyersGuide. #GuideYouHome

“Will you choose a Mortgage Lender or a Mortgage Broker? Let me #GuideYouHome with the right questions to ask! @REMAXca

“Do you need mortgage insurance? How are interest rates? Learn what to ask your mortgage lender @REMAXca #GuideYouHome”

“Get the answers you need with this @REMAXca Mortgage Lender Interview Checklist. #GuideYouHome”

Want to share on your other platforms? Try these for Facebook:

“Finding a mortgage lender that fits can make all the difference in your home buying journey. I can #GuideYouHome by helping you choose the right one.   “

“Do you know what questions you should ask when choosing a mortgage lender? Let me help you make the right decision with this Mortgage Lender Interview Checklist from the RE/MAX Home Buyer’s Guide:  #GuideYouHome”

“Whether you’re using a Mortgage Lender or a Mortgage Broker, make sure you know the right questions to ask. Download the free RE/MAX Mortgage Lender Interview Checklist:  #GuideYouHome”

“Have you asked the important questions about your mortgage? From interest rates that can be offered to whether or not you need mortgage insurance, learn more here:  #GuideYouHome”

“How much of a down payment is required for you to buy your dream home? Find out by know what questions to ask your Mortgage Lender with the RE/MAX Mortgage Lender Interview Checklist.  #GuideYouHome”


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